Job Description paper Research Example | Topics and Well Written Essays - 750 words

Job Description - Research Paper Example SEO allows marketers to be the number one source of B2B and B2C. This paper will discuss many facets of BA including tools, education and respective career path along with picking the right candidate. One of the best tools for business analysts is SEO and Google Ad Sense. Google Ad Sense allows analysts to have an amazing toolset to ensure that engine optimization is efficient. When it comes to Business Administrators who are in marketing, they must understand the elements of SEO. One of the key elements that drives SEO is blogging. The whole essence of search engine optimization is to drive traffic to another website through blogging. It is beneficial that most individuals acquire some sort of HTML programming to facilitate this cause. Blogging allows individual and corporations to make good money, granted they are able to drive traffic. Another great tool for business analysts is Microsoft Visio or any wireframe software such as smart diagram. These tools drive the ability of analysts to comprehend business requirements into a full functioning software. This is crucial because analyst can turn into developers and be the key liaisons that drive innovation in organization. SQL is also a good skill that most analysts should have in order to pull reports from database and understand the complexity of data regression. One of the most crucial elements of BAs who understand marketing is that they also understand the customer-perceived value is a marketing and branding concept that correlates a link between the products and whether customers believe it can satisfy their needs. It is clear that when a company develops and attempts to sell its products, customers must react how to react to these messages. Without a doubt, companies invest millions of dollars and time researching and understanding the customer demographics to understand their respective markets. One of the biggest issues with BAs is the fact that they are not

Can Blockbuster Stand up to Netflix Article Example | Topics and Well Written Essays - 250 words

Can Blockbuster Stand up to Netflix - Article Example These forces have mostly come from the competition provided by illegal downloads of movies in local markets and the pirated copies of films available in foreign markets but most importantly Blockbuster faces competition from a company called Netflix. Instead of using local distribution channels, Netflix uses an online storefront which means that they have reduced their distribution costs to a great extent. Netflix has used a technological solution to give itself the first mover advantage forcing Blockbuster to play the catch-up game (Epstein, 2006). Â  As the latest information available from Blockbuster, the company is venturing into online rentals for films and allowing the distribution of media material from online sources such as websites and even in-store kiosks to locate older films (Blockbuster, 2006). However, this may be a case of too little too late since Netflix is already offering their clients the same services. Blockbuster tried to compete with Netflix on price but the running costs of having stores across America and the human resource cost of maintaining those stores means that Blockbuster will always find it difficult to compete solely on the price model. Â  It does not seem that Blockbuster has a good future since analysts from both the business world and the Hollywood entertainment industry consider it to be little more than a zombie about to be killed by modern distribution methods (Epstein, 2006). However, Blockbuster does have an established name in the rental business and it is still a place where individuals can see the choices they have rather than to scroll through the choices.